Insadong is a dong, or neighborhood of the Jongno-gu district of the South Korean city of Seoul. The main street is Insadong-gil, which is connected to a multitude of alleys that lead deeper into the district. At one time it was the largest market for antiques and artworks in Korea.
Insadong-gil is “well known as a traditional street to both locals and foreigners” and represents the “culture of the past and the present”. It contains a mixture of historical and modern atmosphere and is a “unique area of Seoul that truly represents the cultural history of the nation.”